Politics as Unusual: Love, Not Hate in Political Speeches

Politics as Unusual: Love, Not Hate in Political Speeches

Politics. Can’t live with ’em. Can’t… I just can’t. I will write speeches for good people who want good things who are willing to say it all in a good way. There are two major ways to write a political speech. Ask most people, and...
White Lies in an Age of Dishonesty

White Lies in an Age of Dishonesty

HONESTY:  Hope Hicks admitted to lying. Do you remember? Horrible? Yes, but the thing is, she’s admitted something we like to pretend (but certainly know) that our leaders don’t do. That doesn’t give her a pass. She lied. Period. Lying in whatever...
Speech Tip: Set the Bar High (The Big O)

Speech Tip: Set the Bar High (The Big O)

Speech Tip: Set the Bar High (The Big O) Have you ever gotten a standing ovation? It’s a hard to describe feeling, but when someone receives one, they know. And they know they want another. It is like laughter to a comedian. It is a buzz like no other. No...
Speech Tip: 26 Will Do You Fine

Speech Tip: 26 Will Do You Fine

You’ve got what it takes to write well: The English alphabet, the same general vocabulary pool, and a strong sense of how to speak. Confident writing is available to you. The rest is fine-tuning. How I Know: I played on the chess team in high school. Sixth...
Text vs Style

Text vs Style

Great speeches always involve a great message. Personal charisma can help tell that message well, but it is the substance you need to be extraordinary. We envision great speakers as having amazing podium skills. They do, but what sets them apart is something quieter:...